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Chameleon is ready for introduction - get your social media marketing ready for social business!
Finally the development of the 'Gizmo' layer is ready to have our first projects. The new solution is rebranded as Chameleon as it fits it's purpose. The Componence Chameleon solution allows customers to launch mashup projects into different Social environments like Facebook and OpenSocial (MySpace, Linkedin, Google) and into different desktop environments like iGoogle, Mac OSX and iPhone.
The Componence Chameleon solution can support any mashup that is interesting enough for endusers to take it along into their social networks like Facebook, MySpace or LastFM or desktop / portal environments like iGoogle, Mac OSX or iPhone:
- Media - what if a mashup would contain the coming concerts on Googlemaps, that are linked into artists that match your LastFM preferences. Just add the latest news, twitter feeds from the official artist website and active fansites. And of course not to miss the Flickr and YouTube content related to those events.
- Publishing - what if a mashup would contain relevant data from different sources (own websites, own books / articles, partner content, government content). And all of it would be exposed in 1 search widget and users could take that one widget onto their desktops or into their iGoogle portal?
The Componence Chameleon solution has been developed for this purpose, as it currently supports:
- Communities: Facebook - soon OpenSocial (Google, MySpace, Linkedin, Yahoo, Netlog, Ning, Orkut)
- Portal: JSR 286 (Pluto, JetSpeed, Liferay) - soon IBM and JBoss
- Desktop: iGoogle, MacOSX, soon iPhone
- Web API integrations: Facebook, Google Maps, Twitter, YouTube - soon Flickr, LastFM, Delicious
For many marketeers the above will sound like a dream come true, but be aware that it's not always easy to define the mashups and the business model. Our consultants can help with this, as we are currently brainstorming about different concepts concerning Travel, Publishing, Media, Government, Charity and Real estate.
Contact us now if you want to give long tail swing to your business model, get it into the social networks and see if you're creative enough to launch a Viral business concept. And do remember to go to your prospects and clients in their comfort zones and do not ask them to come to you!
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